Running a franchise network, or any business spanning across various geographical locations can be a challenge these days. It is not only the franchisees or other types of partners, the logistics, personnel, and marketing aspects that are critical and require constant attention; the competition is also severe for any industry, and both new entrants to…
Category: applications
Why Customers Leave: Megaventory’s Study on Churn
The main ambition for most – if not all companies – is to reach more people and grow their client base. In the mind of many, it’s simple mathematics. More customers means more revenue. Seems reasonable, right? Well, not exactly. According to various studies, it is actually more profitable and cost-effective to retain and satisfy…
The long tail of business software
Following the previous post about where things seem to be going, here’s another one that offers a similar insight into the future. (credit) This Techcrunch guest post by Robert Scoble – in usual Scoble style – rants about a number of things but here’s what intrigued me: Scoble notices that, nowadays, large cloud computing companies…
7 Reasons Why Cloud Computing Will Boost Your Business
Editor’s Note: This blog post was originally published in March 2012 and has been fully updated and improved in July 2023 to be comprehensive and easily understood. During the last few years, there’s been an increase in consumerization. This means people want to use simple yet effective tools that will boost their businesses. In other…